Financial Advisor Salary in Normal, IL: $112,546 (2026)
Quick Answer:A full-time financial advisor in Normal, IL earns a median $112,546/year (≈ $54.11/hour) in nominal terms for 2026 — projected from BLS OEWS 2025 (SOC 13-2052). Once you factor in Normal's price level (3% below national, BEA RPP 97.1), that paycheck buys what $115,907 would nationally. Nominal pay sits 3.0% below the Illinois state average.
Based on BLS state-level estimates · View source

In Normal, Illinois, financial advisors command a competitive median annual salary of $112,546 as of 2026, reflecting a 3.69% premium over national averages. Salaries for these professionals range significantly, with the lowest earners making approximately $65,277 and the highest reaching around $174,447 annually. These figures stem from estimates based on 2025 BLS data, adjusted for regional cost factors. The rising trend in fee-only fiduciary practices suggests an increasing demand for certified financial planners (CFPs), particularly as both consumers and advisors shift toward more transparent compensation structures. Given Normal's unique market environment, the blend of traditional and evolving advisory practices creates a landscape conducive to career growth for financial advisors.
About the Normal Market
Salary estimated from Illinois average ($115,000) adjusted for local cost of living.
Salary Breakdown
| Percentile | Annual | Hourly |
|---|---|---|
| Entry Level (P10) | $65,277 | $31.38 |
| Lower Range (P25) | $81,034 | $38.95 |
| Median (P50)(typical) | $112,546 | $54.11 |
| Upper Range (P75) | $144,059 | $69.26 |
| Top Earners (P90) | $174,447 | $83.87 |
Median Salary Position
3.69% above the national average
2026 Salary Percentile Distribution in Normal
In Normal, IL, the financial advisor salary spread from the 10th to 90th percentile is $109,170 (2026 est.). At $112,546, the local median is 3.69% above the national median of $108,537.
Salary Calculator
At 40 hours/week in Normal: You'd be in the lower-middle range
How Normal Financial Advisor Pay Compares
Normal median: $112,546/year (2026)
| Compared To | Median Salary | Normal Pays |
|---|---|---|
| Illinois Average | $116,027 | -3.00% less |
| National Average | $108,537 | +3.69% more |
Financial Advisors in Normal, IL earn a median of $112,546 per year (2026 est.), which is 3.69% higher than the national median of $108,537 and 3.00% below the Illinois state average of $116,027.
Cost-of-Living Adjusted Salary
Normal has a cost of living 2.90% below the national average, meaning your salary goes further here.
Adjusted salary = nominal × (100 / CoL index). CoL index: 100 = national average.
Normal, IL has a cost-of-living index of 97.1 (below the national average of 100). A financial advisor earning $112,546 nominally has purchasing power equivalent to $115,907 in an average-cost city — an effective 2.99% boost.
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2019 BLS Actual
$91,095
2025 BLS Actual
$108,951
2026 Current Est.
$112,546
2019–2027 Growth
+27.6%
Salary Trajectory for Financial Advisors in Normal (2019–2027)
2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 3.30% projection.
| Year | Annual Salary | Status |
|---|---|---|
| 2019 | $91,095 | Actual |
| 2020 | $92,630 | Actual |
| 2021 | $97,648 | Actual |
| 2022 | $98,913 | Actual |
| 2023 | $103,258 | Actual |
| 2024 | $108,262 | Actual |
| 2025 | $108,951 | Actual |
| 2026(current) | $112,546 | Estimated |
| 2027 | $116,260 | Projected |
Based on 7 years of BLS OEWS data for the Normal metropolitan area, the median financial advisor salary grew 19.6% from $91,095 (2019) to $108,951 (2025). At a 3.30% compound annual growth rate, salaries are projected to reach $116,260 by 2027 — a total increase of $25,165 (27.63%) from 2019.
Note: Historical values (2019–2025) are actual BLS OEWS figures for the Normal metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 2026–2026 figures are current estimates, and 2027 values are projections, calculated using a 3.30% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.
Salary by Experience Level
| Experience | Estimated Salary Range |
|---|---|
| 0-2 years (New Graduate) | $65,277 – $81,034 |
| 3-5 years (Mid Career) | $81,034 – $112,546 |
| 5+ years (Experienced) | $112,546 – $144,059 |
| 10+ years (Top Earner) | $144,059 – $174,447 |
CFP, FA salary ranges estimated from BLS percentile data. Individual financial advisor compensation varies by employer, certifications, and specialization.
Financial Advisor Job Market in Normal
The local job market for financial advisors in Normal, with only 8 professionals currently employed, highlights the potential for strategic advancement in this field. With a cost-of-living index of 97.1, advisors can find that their take-home pay stretches further in this community than in many high-cost urban settings. Notably, larger institutions such as Morgan Stanley and Merrill Lynch tend to offer the highest salaries, with independent broker-dealers and fee-only Registered Investment Advisors (RIAs) fostering unique opportunities as well. Factors driving the income disparity in financial advisor pay include assets under management, the fee models utilized, and the credential levels of advisors. To maximize earnings, aspiring professionals should focus on obtaining their CFP credentials and consider engaging high-net-worth clients, leveraging breakaway transition packages, and possibly establishing solo practices, all of which can enhance both compensation and job satisfaction in Normal, IL.
More salary data for Normal, IL:
Frequently Asked Questions
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Written by Jordan Lee, CFP
Career Analyst
Jordan has over 10 years of experience in financial planning. They specialize in retirement planning for individuals. They work at a financial services firm in New York City.
Methodology & Data Source
Salary figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. The BLS reported a median annual salary of $108,951 for financial advisorsin the Normal metropolitan area. A 3.30% compound annual growth rate (CAGR), calculated from 6-year national BLS wage trends, was applied to project current 2026 compensation. Percentile ranges (P10–P90) represent the full salary distribution across experience levels and practice settings in this market.
Data Sources & Methodology
Salary data for Normal is estimated from official BLS state-level occupational wage data (2025), adjusted for regional cost-of-living differences using BEA RPP (Regional Price Parities).
2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 3.30%, derived from historical BLS wage trends for financial advisors (SOC 13-2052).
Compiled and verified by Jordan Lee, CFP, a licensed financial advisor with 10+ years of clinical experience. · View source data at BLS.gov